The urge to barf his bits. Ew.

Today's strip is one of those where I don't object to the overall message of the strip, but the execution just makes me say, "Come on!" The husband wants something called "Barf Bits"? Seriously? No. No company would ever sell that as a product for people to purchase and consume. I could see some company selling that as a gag (*rim shot*) gift, but that's it. No husband would be complaining that he couldn't eat his barf bits. No no no. And why does the mother look so upset in the top panel? Is it because she knows that her family is going to complain as soon as she gets back? If that's the case, then she should say, "OK, nobody has any suggestions. So don't complain when I get home and haven't bought the snack you like."

Interestingly, it seems the family is bothered that she got something similar to what they like, but not quite the right item. Either she doesn't know that Wheat Crums and Pistachio Wafers and Barf Bits are their favorites (doubtful), or she chose those possibly generic items to save money. Or she just enjoys pissing her family off, in which case, kudos to her. They seem like brats.

And really, it seems that they were all at home when she went shopping. They could've come along.

I like how we just have a "The urge." It's not "the urge to" do something specific. Just an urge.